Shortened URLs Affecting SEO? The Million Dollar Question Now Answered!

Introduction To SEO

Search engine optimization which is also known as SEO is a practice in which you make necessary changes in your website so that search engines like Google, Yahoo, Bing can easily understand your web pages and can save(index) them in their database.

What Are Shortened URLs?

Simply, when you create a piece of content it generates a unique URL and you can decrease the length of these URLs so they look more appealing and increase the CTR (click-through-rate). You can shorten your links with the help of different free link shorteners.

Also, there are some link shorteners by which you can earn money. But, how can you make money with a URL shortener?

How To Make Money With URL Shortener?

There are so many link shorteners that allow you to create an account on their website for free and after that, you can make shorten links by using their tools. When you share those short links with your audience and if they click on those short links, you will get paid.

This is a great way to monetize your traffic. Basically, the link shortener websites send the user to the destination website after clicking short link and while users are on the short link pages they are shown ads for that traffic before proceeding to the final page. After that, revenue will be shared with users on CPM(Cost per 1000 Impression) basis. CPM rates can be found on URL shortener’s website.

Do Shorten Links Affect SEO?

Yes, they affect SEO positively and negatively. If you making money with URL shortener it means they are shown ads while redirecting to the final destination page. This process may irritate some of your users which in turn may result in your negative impression on your users.

But, if you are not making money with URL shorteners and you just using best free URL shorteners to make your links short and appealing then it is totally okay. You can use such kinds of short links to redirect people to a relevant page and to increase the CTR (click-through-rate) of that particular URL. This process will affect your website SEO positively.

Published on: 4/5/20, 9:13 PM